Go Mobile First
Most U.S. consumers now own a smartphone and the majority of Internet use in the United States has switched from websites to mobile devices, including phones and tablets. Increasingly, people search on a mobile device for information about the products and services they intend to purchase. Your business must be ready for them.
It’s All About Them
Customers want to know one thing — how will you help them solve their problem. They’re looking for information and new ideas. Let them see you as helpful, supportive and connected to the things they care about — putting you in position to do business when they’re ready.
You Look Awesome
Video is a terrific way for you to share how-to tips and information about your business or industry, including market trends, advice and insights so that you are seen as an expert and helpful source. The payoff? 40 percent of website visitors who watch a video then buy from the business.
Latest News
When is the best time to post on your Facebook business page?
Best answer: It depends on the nature of your business — and when your business fans, customers and target prospects use Facebook. That said, engagement is 18 percent higher on Thursdays and Fridays. That means more people do something with what you share on your business page on these days. That something might be liking […]
Your Business Minute 2 — How to Stand Out from Your Competitors
What’s one of the first questions that people ask you about your business? Your answer establishes your brand. What will customers see and hear about you when they search online for the products and services they want today? How your business looks, sounds and comes across on the web defines your brand. Or, as Mike […]
5 Ways to Create Great Content for Your Business
Thanks to Vicki O’Neill, CEO of KenKay Marketing, for introducing me to Blab and for hosting our conversation about ways businesses can create content that attracts customers online. As you’ll see from the video recorded during our talk, Blab makes it easy for busy business owners to share information directly with customers — quickly and inexpensively. […]
Schedule Your Online Content with Our Calendar Template
To get the most out of your online resources, you’ll want to plan and coordinate what you say and do on your business websites, social media, blogs and e-newsletters. We created a calendar to help you keep track of all your great ideas for articles, updates, photos and videos. You can use our template to […]
Are You Ready?
We are ready to connect you with customers online. Let’s talk about who you want to reach and what you want to say about your products and services. We will tell your business story in ways that attract prospects. And, we will help you build deeper relationships with your customers.