It’s All About Them
Customers want to know one thing — how will you help them solve their problem. They’re looking for information and new ideas. Let them see you as helpful, supportive and connected to the things they care about — putting you in position to do business when they’re ready.
Go Mobile First
Most U.S. consumers now own a smartphone and the majority of Internet use in the United States has switched from websites to mobile devices, including phones and tablets. Increasingly, people search on a mobile device for information about the products and services they intend to purchase. Your business must be ready for them.
Social or Bust
Nearly three-fourths of Internet users in the U.S. are active on at least one social network. Most of them check out businesses on social networks before buying? Consumers want and expect to meet you online. Business owners don’t need to “get” social media. The just need to know their customers do.
Latest News
Join me at WordCamp Cincinnati
I’m really looking forward to speaking at 2 pm Sunday about some of the best ways your business can communicate with customers on your website. #wccincy #wordpress I’ll have five tips that you can take home or back to the office and act on immediately. Join us on the UC campus: https://2016.cincinnati.wordcamp.org/schedule/
When is the best time to post on your Facebook business page?
Best answer: It depends on the nature of your business — and when your business fans, customers and target prospects use Facebook. That said, engagement is 18 percent higher on Thursdays and Fridays. That means more people do something with what you share on your business page on these days. That something might be liking […]
Honored to Be Mentioned
with Mercury Awards Winners
What a talented group. Congratulations to all of the 2014 Mercury Awards honorees and winners recognized by AAF Dayton. I appreciate being mentioned with these top-performing folks. The Mercury Awards honor professionals in advertising, media, education and vendors who support advertising creative services. Mercury is the Roman god who was the messenger to the gods and […]
Storytelling and Community Engagement in 2014
Our awesome panel today – @ChrisCelek @MrSkyblurr @bryansuddith @briandaviddrew #NMDayton pic.twitter.com/hAvwppjoRi — New Media Dayton (@NewMediaDayton) January 10, 2014 This morning I had the privilege of leading a panel discussion at New Media Dayton about how to tell stories that attract customers to your business. Smart folks like Brian Drew, a digital marketing specialist at […]
Are You Ready?
We are ready to connect you with customers online. Let’s talk about who you want to reach and what you want to say about your products and services. We will tell your business story in ways that attract prospects. And, we will help you build deeper relationships with your customers.