It’s All About Them
Customers want to know one thing — how will you help them solve their problem. They’re looking for information and new ideas. Let them see you as helpful, supportive and connected to the things they care about — putting you in position to do business when they’re ready.
Tell Your Story
You’ve done good work for customers, finding solutions that fit into their budgets and delivering them on time. Your employees are smart and well trained, the best in their fields. You’ve invested in the latest tools, technology and can outperform competitors. So don’t be shy about what your business has done and can accomplish for […]
Social or Bust
Nearly three-fourths of Internet users in the U.S. are active on at least one social network. Most of them check out businesses on social networks before buying? Consumers want and expect to meet you online. Business owners don’t need to “get” social media. The just need to know their customers do.
Latest News
Your Business Minute — Start Something Big for 2014
How to Select Your Brand Introducing Your Business Minute, the best 60 seconds you will spend for your business this week. For 2014, we will introduce you to business owners who’ve agreed to talk about what makes them push so hard to grow their businesses as well as share the lessons they learned to hit […]
Do you sell to women? Connect with them on Facebook
When ever a business owner says to me, “I don’t use Facebook and I don’t plan to use it”, I ask them how many of their customers are women. Next question: How many of the people you want to become new customers are women? And, then, do these prospects use Facebook? Facebook users are 53 […]
Schedule Your Online Content with Our Calendar Template
To get the most out of your online resources, you’ll want to plan and coordinate what you say and do on your business websites, social media, blogs and e-newsletters. We created a calendar to help you keep track of all your great ideas for articles, updates, photos and videos. You can use our template to […]
Your Business Minute 2 — How to Stand Out from Your Competitors
What’s one of the first questions that people ask you about your business? Your answer establishes your brand. What will customers see and hear about you when they search online for the products and services they want today? How your business looks, sounds and comes across on the web defines your brand. Or, as Mike […]
Are You Ready?
We are ready to connect you with customers online. Let’s talk about who you want to reach and what you want to say about your products and services. We will tell your business story in ways that attract prospects. And, we will help you build deeper relationships with your customers.