It’s All About Them
Customers want to know one thing — how will you help them solve their problem. They’re looking for information and new ideas. Let them see you as helpful, supportive and connected to the things they care about — putting you in position to do business when they’re ready.
Tell Your Story
You’ve done good work for customers, finding solutions that fit into their budgets and delivering them on time. Your employees are smart and well trained, the best in their fields. You’ve invested in the latest tools, technology and can outperform competitors. So don’t be shy about what your business has done and can accomplish.
You Look Awesome
Video is a terrific way for you to share how-to tips and information about your business or industry, including market trends, advice and insights so that you are seen as an expert and helpful source. The payoff? 40 percent of website visitors who watch a video then buy from the business.
Are you a good fit as a sponsor for WordCamp Dayton? Yes, if… ■ You run a WordPress or tech business and want to share your products with developers and users. ■ Your business uses WordPress for its own website or you’ve otherwise benefited from WordPress. ■ You have a service or product you want to(…)
Our awesome panel today – @ChrisCelek @MrSkyblurr @bryansuddith @briandaviddrew #NMDayton pic.twitter.com/hAvwppjoRi — New Media Dayton (@NewMediaDayton) January 10, 2014 This morning I had the privilege of leading a panel discussion at New Media Dayton about how to tell stories that attract customers to your business. Smart folks like Brian Drew, a digital marketing specialist at(…)
How to Select Your Brand Introducing Your Business Minute, the best 60 seconds you will spend for your business this week. For 2014, we will introduce you to business owners who’ve agreed to talk about what makes them push so hard to grow their businesses as well as share the lessons they learned to hit(…)
Thanks to Vicki O’Neill, CEO of KenKay Marketing, for introducing me to Blab and for hosting our conversation about ways businesses can create content that attracts customers online. As you’ll see from the video recorded during our talk, Blab makes it easy for busy business owners to share information directly with customers — quickly and inexpensively.(…)